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The “20 – 60 – 20 rule” 💫

Part of my mission in building my personal brand is to provide tips and techniques to help people connect with other people. This is obviously a really important aspect of life, as human connection is a basic need, however, I wanted to share the
“20 – 60 – 20 rule” with you.

The 20-60-20 rule is a derivative of the popular 80/20 rule and was introduced to me by my Dad, David (pictured), early on in life. In the scenario of human connection, the ‘normal bell curve of people’ means 20% of people you will immediately connect with, 60% of people you will connect with on some level and 20% of people it will be difficult to connect with at all.

I wanted to highlight this rule because when I am finding it really difficult to connect with someone, I realise that this person is probably in my bottom 20%, which helps me not to over-think or over-analyse the situation. This then doesn’t drain my energy and ensures my self-talk stays positive 🙌🏽

This rule can be applied to any group of people. I like to apply it when facilitating and trying to connect with the audience, this rule helps me to be confident even if I am not connecting with some of the audience.

So the next time you are feeling a bit on the outer or struggling to connect with someone or a group of people, please apply this rule. I guarantee it will help your confidence and ensure your self-talk is positive.